Overview
 
Current Portfolio
Realized Investments
Company Overview www.1800contacts.com

Acquisition

Investment Date:

Sept. 2007

Revenue:

$236M

Fenway Investment:

 $83M

 

 
Value Creation


  • Announced a joint alliance with Wal*Mart
  • Invest in initiatives to accelerate new customer acquisition and increase retention
  • New marketing programs

 

 

 

 

 

 

  Overview

1-800-Contacts is the leading direct-to-consumer independent retailer of contact lenses in the U.S.

Investment Profile
  • U.S. contact lens is a $3.5B market with 7% annual growth
  • 7% market share with opportunity to grow share 
  • Recession-resistant category